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Social Media Marketing Tips

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Social media has changed the way we communicate with the world. It has also changed the way we shop and the way that we judge businesses. But when it comes to small businesses, many of them feel that social media marketing is a waste of time and just plain doesn't work. They get on Facebook or Twitter and constantly pitch their clients their sales pitch, and then wonder why there aren't any sales coming in. If you are a small business in the Seattle area, then you can take advantage of the same marketing tactics that work for local businesses in any other area around the country.  The first thing you have to do is identify your target market. Once you have done that you need to figure out how best to connect with them. If you have a local restaurant, for example, you may want to join forums where…

Amazon's Growth is Changing Seattle

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Amazon's Explosive Growth is Changing the Face of Seattle If you are a Seattle resident, or anyone familiar with the city, you may take note of the recent changes in the city landscape and traffic, as Amazon's explosive growth and expansion is changing the face of the city. Due to the unprecedented growth of the company, and its move to place their corporate office campus in the city, you may see that many changes have taken place as the company has quickly bought up real estate to expand the campus to accommodate all of its newly hired employees. New Construction Is The New Norm As you can easily see, the tech boom has been noticeable all over town, with many startups moving to town, but by far, the landscape is dominated by Amazon, and all the changes they have made. One such change has been the construction of three large…

All Things Marketing In One Box

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Seattle Advertising is a marketing digital service. The services include digital marketing, brand development, mobile advertising, video marketing, social advertising, visual design, copywriting, video production and SEO consulting. Seattle Advertising must know its clients from the inside out. DIGITAL MARKETINGThe purpose of digital marketing is for the world to put a stamp of approval on its clients. The keywords are ranking and placement, using an algorithm code to pinpoint its client;s customers. Seattle Marketing's goal is to position the client and its customer's side by side. Essential, efficient marketing establishes a profile of the client's customers. Digital advertising is prepared for all web formats, including social media, such as Facebook.Brand DevelopmentAdvertising products and services are not enough if your product or service does not stand out from the crowd of your competitors. Seattle Advertising will brand, humanize your business, giving it an identity, a personality and focus. People like a good story…

After Years of Competing, Nike Teams Up with Amazon

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In June, Sportswear giant Nike announced a partnership with the eCommerce giant Amazon. The partnership will allow Nike to begin selling their merchandise directly through Amazon. After this news was released, Nike's stock instantly climbed 2%. In an earnings call held recently, Nike CEO Mark Harper reiterated the decision by stating, "As part of our pilot program with Amazon, Nike will begin selling a limited assortment of products." Mr. Parker also stated that Nike's pilot program will create a new opportunity to help increase their brand awareness through Amazon. As of now, Nike has thousands of available products, but the profits from those sales are for the resellers and not Nike. Nike had continued to decline an Amazon partnership in the past because Nike wanted to keep a hold on the way they market and sell their products. This allowed them to preserve their stance as a trusted name and…

Facebook Tips For Your Business

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With Facebook having millions of users, it has become an essential tool in the world of digital marketing. Using a tool such as Facebook allows you to spotlight and create a strong presence for your brand. Regardless of being an established brand, having a successful digital marketing campaign can be an overwhelming experience. No matter what, though it shouldn't have to break your budget. With so many tips available, you can easily create the necessary exposure for your brand. Believe it or not, some of the world's biggest brand names also use these available tips. So if you are ready to get your brand spotlighted on Facebook, then following our tips for your Facebook business is the best way to start. Create An Available Vanity URL The first thing you need to do is check the availability of a Vanity URL you wish to use on Facebook. If it is,…

What Can Digital Marketing & Advertising Do For You?

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Today's world of business is taking off to great heights, as many different sectors are taking an incredible amount of advantage of what the Internet is providing for them. Due to the Internet providing a tremendous amount of opportunities for just about any business, in the sense that they can essentially reach out to anyone from across the world, it is becoming a highly recommended course of action for all entrepreneurs, partnerships, and corporations to take. Digital marketing enables people from all over the world to come together and connect in ways that wouldn't have necessarily been made possible without this particular form of engineering. Digital marketing lets people see what they have visited the website to in order to learn; however, unless they actually search for the term(s) and/or phrase(s) pertaining to the digital advertising that is presented on said website(s), the user usually will not be able to find…

4 Small Business Inbound Digital Marketing Benefits

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In small business, we can at times, be at a disadvantage when we decide to not use digital marketing. This why using it is so important in today's ever-changing digital market. To be more competitive we must first realize that there are many benefits that come with its use.It Can Save Your Business MoneyWhat business does not like saving money? When we use inbound digital marketing, leads are easily generated for a lot less money. This is a great benefit for small businesses especially for those that don't have a big budget. As well as maintaining efficiency by knowing exactly where every dollar is being spent. It Builds Lasting ConnectionsWe need to remember that inbound marketing's main goal is to connect with and establish connections with all customers. But that doesn't mean we stop once we obtain their business, we have to continue to connect with them so we can establish trust.The…

5 Keys for Increasing Client Engagement on Your Website

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In order to get more traffic and more sales, you have to be engaging the visitors on your website on a consistent basis. When your website is boring and unappealing, why would anyone want to hang around much less interact with the content? The following 5 digital marketing tips for increasing client engagement are a breeze to implement and will have a huge positive impact on your traffic and sales.1. Increasing Your Global ReachStart by adding more of the content that your readers are interested in. If you are promoting fitness products in Seattle WA, search Google Trends each day to see what the masses are talking about in the Northwest. Then all you do is write or have someone write a 700 word article on that subject and drop it on your website. As far as digital advertising, head over to a few discussion groups related to your niche…

Social Media: Tips for Using Social Media for Business

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As surprising as this might seem, social media presents a very useful tool for growing your business. Yes, it’s possible to take your business to the next level with social media. Imagine what your business can gain by being exposed to more than 2 billion people around the world who use social media. Getting your business in front of even 1,000 people on social media, and convincing them to buy what you sell, would be great for your bottom line. Some of the steps worth taking include: Aligning the content with the right message Posting popular and unpopular content Striking the right balance between business and popularity Using social media for amplifying all the efforts your business does to market itself For this to happen, you need to consider the following first. Consistency Without a doubt, consistency is an important quality to develop in every business. Consistency in opening the…
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